Japan Automotive manufacturer Toyota is making big plans to launch its redesigned 2020 Highlander. One of such moves is by setting a price for the different models of the new three-row SUV. A look at the prices of these vehicles shows that they fall in the high-end segment of the three-row SUV market. Moreover, they are more expensive than 2019's Toyota Highlander and even more pricey than vehicles from competitors like Honda, Chevrolet, and Mazda.

Toyota Fixes a Price for the 2020 Highlander

Toyota has set a price for its 2020 Highlander and the starting price of the base L model is $35,720. The new vehicle is available in five variants including L, LE, XLE, Limited and Platinum ($51,320). There is also a 2020 Highlander hybrid model with variants LE, XLE, Limited, and Platinum. The starting price of the 2020 Highlander hybrid (for the LE variant) is $39,320. On the other hand, variants including the XLE, Limited, and Platinum have a price of $42,120, $46,170, and $49,370 respectively.

The fourth-generation Highlander is, therefore, more expensive than the 2019 Highlander whose starting price is $32,375. Furthermore, the 4-door SUV is more expensive than other vehicles in the car manufacturer's three-row SUV segment. It is thousands of dollars more expensive than some SUVs including the Honda Pilot, Chevy Traverse, and Mazda CX-9.

Improved Engine of the 2020 Toyota Highlander

Nonetheless, a lot can be linked to the heightened increase in the 2020 Highlander's price. Here, the standard gas models have a 3.5-liter V-6 engine instead of the 2.7-liter inline-four base engine that was on its predecessor. Similarly, these are vehicles with an eight-speed transmission and may feature a front-wheel drive or all-wheel drive. The All-wheel drive is on L, LE, and XLE models, but for an extra $1,600.

On the other hand, the all-wheel-drive has an update and in this case, the base system is able to split the torque equally between the front and rear wheels. Also, there is a more advanced system that can be found on higher models. What this does, is to optimize the power that is sent to the wheels. It also features driver-selectable traction modes that have been optimized for sand, mud, and dirt.

It is, however, worth noting, that the 2020 Highlander still maintains the 295-horsepower V6 that is evident in 2019 Highlander.  What's more, the 2020 Highlander hybrid also features a powertrain that takes advantage of a 2.5-liter four-cylinder gas engine. The engine is considerably different from last year's model that came with a 3.5-liter V-6 engine.

And as would be expected, the improvement in the powertrain promises better fuel economy. The 2020 Highlander hybrid will be launched in February 2020 even though the 2020 Highlander V-6 is expected at dealerships this December.

Improved Design of the 2020 Highlander

The new 2020 Highlander comes with a more enhanced design. Its exterior is sleekier and it features more sculpted body panels. Also, it is 2.4 inches longer than the 2019 Highlander in a bid to expand the cargo area and offer more storage room. Toyota also claims that the redesigned 2020 Highlander rides on a new platform that offers improved ride quality and agility.

Over and above that, the 2020 model also brings something new to the table. It offers  Apple CarPlay and Android Auto as well as Waze and Amazon Alexa functionality. There is also the wireless phone charging capability from this ride which is in line with the current trends in technology. On the other hand, most models feature an 8-inch touchscreen interface, whereas the Platinum model comes with a 12-inch screen.

There's also something for the 2020 Highlander hybrid models given that they come with navigation systems that will be able to predict how a person drives. The system is able to do this by taking note of the driver's habits and routines. In the same vein, these vehicles will be able to enhance battery charging while decelerating, climbing or descending grades, or in traffic.